Principles of Behaviour Change
In this webinar, Dan Campsall will explore the role of behaviour in a safe system view, consider how and why behavioural approaches need to remain part of the toolbox. This session will include content on:
- The imperative to consider behaviour in a systematic approach
- Moving beyond education as a response
- Changes in thinking about culture & behaviour change
- Frameworks to support behaviour change
Dan Campsall
Chairman
Having dedicated over a decade to road safety, Dan has been involved in leading a number of pioneering and critically acclaimed initiatives such as MAST online, CrashMap.co.uk and Safer Roads Berkshire all of which have gone on to win major awards. Dan also does a good deal of training, public speaking and is often used as a commentator by various media networks.
Dan has a background in marketing and communications who has overseen many of RSA’s campaigns; a portfolio of initiatives that embraces everything from car seat safety and child pedestrian training to young drivers and motorcyclists.
In addition to his role in Agilysis, Dan supports the work of PACTS (www.pacts.org.uk) and is a member of the RoadSafe (www.roadsafe.com)